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Documentation
Analytics and Reports
Overview

Analytics

The Analytics menu provides a comprehensive view of your banners and campaigns. It allows you to track the performance of your banners and campaigns in real-time. You can view the number of impressions, clicks, and conversions for each banner and campaign.

The plugin’s analytics dashboard provides detailed insights into banner performance, allowing you to monitor impressions, clicks, and other key metrics.

Features

  • Comprehensive analytics dashboard for banner performance.
  • Visual representation of impressions and clicks.
  • Detailed reports including top-performing banners.
  • User-friendly interface integrated with the WordPress admin panel.
  • Easy campaign and banner management.

Overview

Analytics Overview

The main dashboard offers an overview of banner performance with charts illustrating impressions and clicks, along with tables showing the top-performing banners.

Metrics

Impressions

  • Total Impressions: The total number of times banners have been displayed.
  • Total Banner Impressions: Total impressions specific to individual banners.
  • Total Banner Count by Referrer: The number of impressions categorized by referrer.
  • Total Referrer Impressions: Total impressions coming from referrer URLs.
  • Total Unique IP Impressions: Unique IP addresses that have viewed the banners.

Clicks

  • Total Clicks: Total number of clicks on banners.
  • Total Banner Clicks: Clicks specific to individual banners.
  • Total Banner Count by Referrer: Clicks categorized by referrer.
  • Total Referrer Clicks: Total clicks from referrer URLs.
  • Total Unique IP Clicks: Unique IP addresses that have clicked on the banners.

Top most

  • Top 5 Most Impressions Displays a bar chart featuring banners with the highest number of impressions.
  • Top 5 Most Clicks Displays a bar chart highlighting banners with the highest number of clicks.